In a move that is innovative, three management authority catchment areas (CMAs) in Victoria including Corangamite, Glenelg Hopkins and Goulburn Broken will unite with Digital Marketing Company Bath River Restoration Center (ARRC) to launch a campaign crowdfunding their first Pozible aptly named ‘Fund for the Fish’, with the full support of the Aussie cricket legend, Merv Hughes.
With the 30-day campaign set to launch on, people in Victoria, fishing enthusiasts and nature lovers are being called upon to support local projects that will restore the river habitat for native fish and waterways. Victorian Government has also chipped in with some funds to help kick off the program.
“There are a number of reasons why the need for improved fish habitat and why we need additional support,” said Adam Bester, Fund for fish Project Manager.
“While we are working hard to monitor and improve the health of our waterways, we’ve realized this is something we can not do alone. We did our Pozible campaign because we understand how effectively local communities can achieve great changes. Using crowdfunding, social media and other channels, we want to empower people to get involved and help make a positive change for our waterways. We chose crowdfunding because it allows people to directly invest in the causes and projects that they care. “
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People who support crowdfunding campaign will be able to donate as little as $ 2, and the funds raised will be matched dollar for dollar by CMAS using funding from the Victorian Government Action Plan for Regional DAS and other government initiatives to improve the health of regional waterways. These funds will be used to provide works such as installing ‘hotel fish’ or increase vegetation along the riverbanks. fish habitat, which includes logs, rocks, native trees and good water quality is really important to help the fish survive, grow and reproduce. The CMAS involved described how the funds collected will be used exclusively in their catchment areas.
As an avid fisherman and with its own TV fishing show “Merv Hughes Fishing ‘, the Aussie cricket legend Merv Hughes said it was a no brainer to provide support to the program.
“Funds To Fish is a great way to increase awareness of the importance angler fish habitat. More habitat in our rivers means more fish to catch ‘said Merv.
Each CMA has set a goal of funding to carry out specific projects they are trying to hold in their catchment area. Glenelg Hopkins CMA in collaboration with the fishing community and local groups to raise $ 12,000 to put towards the river habitat such as rocks and fish hotel, weed control and tree planting for Estuary Perch. Corangamite CMA seeking $ 10,000 to put towards re-snagging Spring Creek as well as to cover the key parts of the Straits of Malacca to provide important habitat for Estuary Perch. Finally, Goulburn Broken CMA aims to raise a total of $ 15,000 to accelerate the recovery of the habitat to improve the prospects for the endangered Macquarie Perch.
Funds for the fish already have a strong involvement of organizations such as VRFish, Fishing, OzFish, Merv Hughes Fisheries and Native Fish Australia. Fundamental to the success of the project will support the community. The CMAS hope anglers, local farmers, conservation groups, schools, businesses and the general public will all get involved – either by purchasing a ‘perk’ or make a donation via crowdfunding campaign.
Perks may include experience, accommodations, business promotion and other goods produced for the campaign, or kindly donated by local businesses. All donations are fully tax deductible through the Australian Center for River Restoration.
After the completion of funding campaigns, CMAS will get straight to work to provide additional fish habitat and hope to see the number of fish increases, which will be available Digital Marketing Company in Bath for current and future generations to enjoy.