Qld Strawberry Growers has announced that strawberry lovers will have a new favorite Queensland raised to sink their teeth into this season called “Red Rhapsody ‘which will be officially launched at the annual Strawberry Festival happens at Sandstone Point Hotel on Aug. 19.

Officers Jennifer Rowling Digital Marketing Company Sheffield Strawberry Industry Development for Qld Strawberry growers say the new strawberry has been developed by the Ministry of Agriculture and Fisheries to scarlet, easier to grow, more resistant to disease and easier and cheaper to harvest.

“The Red Rhapsody is already available in stores now – Strawberry Festival will only become official launch. What customers can see when they see it in the store deep rose red color which may lead them to believe that the berry cook, but it is actually a variety of very tasty and the indications they have reached the full flavor of them, all of which we will explain and display at the festival, ” he said.

Breeding new varieties is the result of research at the Maroochy Research Facility DAF in Nambour. This project has been funded by Innovation Hort, using research and development Industrial Strawberry levy and funding from the Australian Government, and funded by the Queensland Government.

The Red Rhapsody variety has been developed and delivered as part of a national program to improve various supported by strawberry growers, including farmers Queensland Strawberry.

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“The Red Rhapsody attractive to farmers because it has been specifically developed to allow the harvest faster and cheaper,” says Rowling.

“A producer can have hundreds of thousands of plants, and each plant can have up to 50 pieces – each one of the fruit should be picked individually by hand,” he said.

“The Red Rhapsody has long stems that allow the fruit to grow away from the bush, making them easier to find; high resistance to bruising, which means they can reach the consumer in good condition despite the rough and tumble harvesting, packing and transport to the shops; and larger fruits.

The demand for new varieties of strawberry plants have so far outstripped supply, and Red Rhapsody strawberries are available now in most retail outlets that sell fruit, but punnets are not labeled with the names of varieties, so Rowling says to just keep an eye out for darker berries.

“We also would have had a competition at the event to see if the strawberry lovers can see the difference between this new variety and the people who have been on the market for some time and of course there will be a prize!” Rowling said.

Rowling said the Festival Strawberry run by Sandstone Point Hotel, is the perfect place to launch a new range while celebrating all things strawberry with stalls farm fresh strawberry milkshake strawberry, chocolate coated strawberries and return of The Strawberry Patch Bar which will specialize in all strawberry drink menu is offered. The phenomenon of children’s TV Teenage Mutant Ninja Turtles will Digital Marketing Agencies in Sheffield also conduct the event during the day along with live entertainment, strawberry eating competition, children’s rides and fireworks.

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